Looking for a topic for your next blog post? Here’s a simple idea that you can use again and again. As an agent, you’re probably out previewing new listings all… Read More »

Though most of us are loathe to admit it, summer is almost gone. The light is fading and the temperatures are falling, so it’s time to prep your home for… Read More »

One of the great things about the real estate business is the possibility of landing a “big fish” client looking to buy a million-dollar-plus home. It happens all the time,… Read More »

The Illinois Association of Realtors is going to begin posting violations of the Realtor Code of Ethics. Reports will be posted to its members-only website, with violators remaining anonymous. By… Read More »

Being a writer is hard. Especially when you’re supposed to be a real estate agent. There are so many things to worry about all day long, and writing can be… Read More »

Working in real estate is hard. Harder than most businesses. There are so many things to think about all the time. Advertising and lead generation, client relationships, market analysis, photography,… Read More »

Used to be, if you just threw a website up and added an IDX property search, you could get a few people to sign up and maybe buy a house… Read More »

When it comes to understanding the intricacies of website traffic and tracking, many real estate agents are in the dark, at best. Mention a word like “analytics,” and most agents… Read More »

One of the best things about working in real estate is that the game is constantly updating. Almost daily, some new tech tool or app appears that, when properly utilized,… Read More »